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The Rise of Experiential Hospitality

Neha Mehrotra

02-May-2025

The Rise of Experiential Hospitality

From Pan-Asian supper clubs to Mediterranean romance and sneaker-themed cocktail bars, Yazu Hospitality is redefining dining in India.

Up until recent years, dining out was all about food and service. Today, it’s about storytelling, sensorial immersion, and a little bit of theatre. From refined Pan Asian artistry to dreamy Mediterranean indulgence, and now India’s first sneaker-themed cocktail bar — the powerhouse trio of founders—Ranbir Nagpal, Atul Chopra, and Gurmeet Arora—behind YAZU Hospitality has built a portfolio that does more than please the palate. Founded on a shared dream to offer exceptional global dining rooted in authenticity, innovation, and exceptional service, Yazu Hospitality has quickly become one of India’s most imaginative names in India’s culinary scene.

YAZU: The Pan-Asian Revolution

Launched in December 2018 in Andheri, Yazu introduced Mumbai to a Pan-Asian supper club that seamlessly blends traditional flavours with modern flair. The menu spans from delicate sushi to spicy Thai curries, catering to diverse palates, including Jain and keto preferences. Its success in Andheri led to expansions in Goa and Lower Parel. The Lower Parel outlet, opened in April 2023, is a 6,000-square-foot space featuring biophilic design and a vibrant atmosphere. By night, it transforms into 'Studio Nights', where dining meets nightlife with pulsating music and innovative cocktails.

JULIETTE: Presenting European Delicacies

In June 2022, the trio ventured into European cuisine with Juliette in Andheri. Adjacent to Yazu, Juliette offers a modern European dining experience infused with Mediterranean charm. The ambiance exudes Parisian elegance, making it an ideal spot for brunches, romantic dinners, and celebrations. The menu features classics like burrata, French 75s, and tiramisu, all presented with a contemporary twist.

KICO: India's First Sneaker Cocktail Bar

Pushing the boundaries of experiential dining, Yazu Hospitality launched KICO in 2024. This unique venue combines sneaker culture with mixology, creating India's first sneaker-themed cocktail bar. The interiors boast limited-edition sneakers, graffiti murals, and a lively atmosphere. Signature cocktails like 'Moon Walk' and 'Yeezy Peazy' pay homage to iconic sneaker moments. The menu complements the theme with dishes like and Pull-Me-Up Tiramisu, offering a culinary experience that's both nostalgic and innovative.

Yazu Hospitality's ventures are not just about dining; they're about creating memories. By intertwining cuisine with culture, design, and storytelling, they've set a new standard in India's hospitality scene. Whether it's savouring Pan-Asian delicacies at Yazu, indulging in European flavours at Juliette, or immersing oneself in the vibrant world of KICO, patrons are guaranteed an experience that delights all the senses.

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